Tadano America has appointed Lance Rydbom as regional business manager for the east coast USA.
Rydbom joins Tadano from metal fabrication company New Standard Corporation, where he was operations manager, prior to which he was director of lean operations at OTR Wheel Engineering.
He began his career in 2010 at Manitowoc, working as a sales representative. Three years later he was promoted to regional business manager, moving to OTR Wheel Engineering in 2015.
General manager of sales Ken Butz said: “Lance is an industry professional and we are excited to have him join the Tadano team. We look forward to expanding and solidifying Tadano’s presence and commitment to our customers in the eastern region of the US.”
Rydbom added: “I am excited to be working for a crane industry leader. Tadano has a solid reputation for manufacturing high quality, reliable cranes and I look forward to working with customers to help them find the best solutions for their lifting needs.”