– Purchased 27 tower cranes to add to growing fleet
– Exclusive distributor of Liebherr manufactured tower cranes in US, Mexico, and Canada
– Committed to continued growth with Liebherr
With a primary focus on tower cranes within the construction industry, Morrow Equipment
Company, LLC purchased multiple cranes to add to their already established fleet, providing
further growth opportunities for the company in North America.
Newport News, VA (USA), Liebherr USA, Co., July 8, 2022 – Based out of Salem, OR, Morrow
Equipment Company, LLC (Morrow) recently purchased 27 tower cranes to add to their fleet at Liebherr
USA, Co’s first Customer Day in May of 2022. Morrow has been using Liebherr products for over 40
years and serves as an exclusive distributor with a strong network of locations and over 320 employees
across the US, Canada, and Mexico.
Morrow’s established fleet is already equipped with over 560 cranes. Their most recent acquisition at
Customer Day included multiple 340 EC-B flat top, 470 EC-B flat top, 357 Luffing HCL, and 125 K fast
erecting cranes to be used for lifting materials such as concrete, steel, and lumber at various project
sites. Each of these cranes are designed to suit the modern world, allowing multiple cranes to work
optimally in tight spaces on industrial, commercial, and residential construction sites.
Flexibility and versatility
Liebherr cranes are designed for lifting and precise positioning of heavy loads. Each crane enables easy
handling, high hook heights, and efficient operation.
The EC-B series flat-top cranes are characterized by simple assembly, powerful handling drives, and
flexible usage. The 470 EC-B 20 is the latest member of the “tough ones” family, and provides a lifting
capacity of up to 20 tons (22 USt).
Liebherr’s HC-L series cranes are generally used in the construction of skyscrapers. A major advantage
of the luffing jib crane is that several cranes can be easily erected in a small space. These cranes also
offer the horizontal load path function, allowing crane operators to concentrate on positioning loads
without the need to manually readjust the height of the load when the system is activated.
The Liebherr 125 K combines the performance of a top-slewing crane with all the benefits and mobility of
a fast-erecting crane. It is currently the largest fast-erecting crane on the market, and it was specifically
developed for civil engineering needs such as housing developments as well as commercial and
industrial building construction.
A trusted partnership
Having 50 years of experience, Morrow is an established leader in lift equipment specializing in tower
crane leasing and sales, as well as support services including engineering, parts distribution and
servicing.
“As part of our continued commitment to provide the best quality equipment available in the North
American tower crane market, along with our long-term growth strategy, we are pleased to have worked
with Liebherr to put this order together,“ noted Peter Juhren, President and COO of Morrow. “Liebherr
has been a great partner for over four decades, and we continue to reinforce that relationship. We share
the same passion for the best equipment, backed by Morrow’s local network of service locations,
technicians, and over $23 million dollars in spare parts stocked locally. Our customers have to come to
expect the same quality and service wherever their project may be.”
About Morrow Equipment
Since 1968, Morrow has focused exclusively on the tower crane and construction hoist industry. As an exclusive distributor of
Liebherr-manufactured tower cranes and as a representative of Alimak Scando hoists, Morrow has developed a unique
expertise and knowledge of the tower crane product line. Morrow’s technical knowledge and foundational support, combined
with the high-quality products, has made them one of the most successful in the lift equipment industry.
About Liebherr USA, Co.
Liebherr USA, Co. based in Newport News, VA provides sales and service on behalf of ten different Liebherr product segments:
earthmoving, material handling, mining, mobile and crawler cranes, tower cranes, concrete technology, deep foundation
machines, maritime cranes; components, and refrigeration and freezing.
About the Liebherr Group
The Liebherr Group is a family-run technology company with a highly diversified product portfolio. The company is one of the
largest construction equipment manufacturers in the world. It also provides high-quality and user-oriented products and services
in a wide range of other areas. The Liebherr Group includes over 140 companies across all continents. In 2021, it employed
more than 49,000 staff and achieved combined revenues of over 11.6 billion euros. Liebherr was founded in Kirchdorf an der
Iller in Southern Germany in 1949. Since then, the employees have been pursuing the goal of achieving continuous
technological innovation, and bringing industry-leading solutions to its customers
Sources:
Ana Cabiedes
General Manager, Marketing, Liebherr USA, Co.
Phone: +1 757-240-4250
E-Mail: [email protected]
Daniel Haefele
Global Communication, Tower Cranes
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Phone: +49 7351/41 – 2330
E-Mail: [email protected]
