– First event hosted at newly expanded facility
– Presentation of products and the new campus
– Over thirty exhibits of ten product segments featured
Newport News, VA (USA), May 12, 2022 – Liebherr USA, Co. hosted visitors from across the globe at their
first Customer Day on May 12. The company highlighted and demonstrated a diverse range of products
across all ten segments including earthmoving, material handling technology, deep foundation
machines, tower cranes, mining, mobile and crawler cranes, maritime cranes, concrete technology,
components as well as refrigerators and freezers.
New products for the US market
Liebherr USA, Co. unveiled various new products to the US market including the TA230 articulated dump
truck, LTM 1110-5.2 all-terrain crane, LTM 1300-6.3 all-terrain crane, LR 1700 crawler crane, LR 1400 SX
crawler crane, LR 1250.1 unplugged crawler crane, LRB 23 piling & drilling rig, 36 XXT truck mounted
concrete pump, 80-LP line pump, and PR 776 dozer.
Having formally moved in to the expanded campus in April 2020, Customer Day also provided the
opportunity to reveal the $60 million enhancement to the facilities: They are comprised of a 60,000 ft2
administrative building, an 82,000 ft2 workshop and training facility, a 92,000 ft2 parts distribution
warehouse including retail operations, a one-story 7,500 ft2 wash bay building, and a guard house.
The new campus will help Liebherr serve customers across various product segments. It significantly
increases production operations for concrete pumps and repair capacity for mobile and crawler cranes, as
well as for construction equipment. The new shop is also equipped to handle the growing numbers of
Liebherr earthmoving equipment.
“The investment in our new Liebherr USA headquarters and facilities represents our strong commitment to
the US market. The new state of the art repair and training facilities as well as the new central warehouse
are, in terms of size and technical standards, advanced and comply with current and future requirements of
our customers, covering all ten product segments. This in combination with our highly qualified and
motivated workforce perfectly serves and supports our customers in the USA,” stated Managing Director Kai
Friedrich.
Event for customers, partners and families
The event launch allowed Liebherr customers to join in facility tours and experience product presentations,
including a live application show of various new machines. Over thirty exhibits throughout the facility
grounds were on display, and product experts were on hand to explain special features of the new machines
and give insights on using established machines.
As the first of three events taking course over the weekend, the Customer Day preceded Liebherr’s
Recruiter and Counselor Open House on Friday the 13th and Family Day on Saturday the 14th.
“After two years of anticipation, we are honored to present our newly expanded facilities and products on
such a momentous day,” noted Managing Director, Dr. Tim Gerhardt. “This opportunity allows us to
showcase Liebherr’s growth and dedication to our US partners and customers.”
Source:
Ana Cabiedes-Uranga
General Manager, Marketing
